Barry Switzer and son- in-law Hunter Miller use a tried-and-true method when they go about choosing a blend for their cabernet sauvignon each year.
Not many people may fully understand how “The Bootlegger’s Son” could be a Renaissance man, touting wines and technology as much as football and beer. But that’s who Barry Switzer is these days. The 75-year-old former head coach of the University of Oklahoma and the Dallas Cowboys has never slowed down or backed away from a challenge, whether it is charity work, assisting players down on their luck, or launching his own line of fine wine.
The Oklahoma Grape Industry Council is partnering with the Oklahoma Restaurant Association to get more local wines onto local restaurant tables. Even though that synergistic business relationship would seem to be good for both industries, it’s only potentially positive for the consumer, some wine connoisseurs said. Many of Oklahoma’s wines simply aren’t ready for market, at least not yet.
Switzer said when he drank socially in his early years at the University of Oklahoma, the bootlegger’s son – his book is titled “Bootlegger’s Boy” – preferred beer or scotch. “I’d never ordered wine in my life,” he said during a phone interview. “But my friend Patsy Benso at the old Othello restaurant told me I needed to get rid of that other stuff and go to a Mediterranean diet and start drinking red wine, that it would be better for my health.”
When one thinks of the great names of winemaking, there’s Rothchild, Mondavi and Barry Switzer. The former OU and Dallas Cowboys head coach was in Dallas this week making appearances to promote Switzer Family Vineyards.
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